|
|
|
About
the Series

THE HISTORY OF
ALBERTA IN THE TWENTIETH CENTURY
the summer of 1991, Ted Byfield,
the award-winning journalist, author, magazine publisher and
founder of the St. John's School of Alberta, conceived the most
daring publishing project of his careera multi-volume popular
history of Alberta. Modelled on the hugely successful Time-Life
formula for producing and marketing history books, Byfield's
project would be rooted in "journalistic" style, primarily
written by contemporary Alberta journalists and based on research
obtained mostly from archived Alberta newspapers. His goal was
to complete the series in time for the province's centennial
in 2005.
Each large-format, cloth-bound volume
would run to at least 300 pages covering roughly a decade of
the province's first century. The narrative structure would be
chronological, but all volumes would be divided into several
sections encompassing major themes such as economics, politics
and social development. Each section, in turn, would be subdivided
into chapters and sidebars. The emphasis was on telling interesting
stories, as accurately as possible, but just as important was
the research, selection and reproduction of archival photographs,
maps, drawings, cartoons and other illustrations. No effort was
spared in getting the best possible illustrations from provincial,
municipal and national archival sources, and at least a third
of the space in each volume was allocated for 300-400 photographs,
graphics and art.
Volume 1, The
Great West Before 1900, was the stage-setter for the
series. It told the story of the prairie Indian tribes before
and after the arrival of the Europeans, tracked the early explorers,
fur traders and missionaries, and recounted the arrival of the
railroad as well as the first ranchers and farmers. The Riel
Rebellion was vividly recalled, as part of the larger story of
the fight for self-government in the North West Territories,
while other chapters detailed the daily lives of people in Calgary,
Edmonton and other parts of the District of Alberta on the eve
of the Twentieth Century.
In keeping with the Time-Life model,
The Great West Before 1900 was sold via direct marketing.
Within a decade, more than 50,000 copies would be sold. As subsequent
volumes were published, the series developed a subscriber base
of roughly 7,200 people. As a result, by late 2003 total book
sales were approaching 225,000.
Byfield retained editorship of the
series up to and including the 2001 publication of Volume 9,
Manning and the Age of Prosperity.
Then he undertook an even more ambitious multi-volume book project,
a popular history of Christianity titled The Christians: Their
First Two Thousand Years. He asked Paul Bunner, a long-time
editor with Byfield's Report family of newsmagazines,
to take over the editorship of Alberta in the Twentieth Century.
Bunner oversaw production of the last three volumes, which chronicled
the evolution of the province from the 1960s through the end
of the century.
In the fall of 2002, United Western
Communications (UWC), the company which had published the first
ten volumes, transferred ownership of Alberta in the Twentieth
Century to History Book Publications Ltd. HBP was owned by
Calgary businessmen Donald Graves and John Scrymgeour, who had
given life to the series when they invested in UWC in 1991. When
Scrymgeour died in the fall of 2003, Graves became sole owner
of History Book Publications and the series. Mr Graves then sold
the series to Alberta Business Report Ltd.in 2004.
With the November 2003 publication
of Alberta Takes the Lead, the
twelfth and final volume in the series, Byfield's original dream
of completing the series in time for the Alberta's centennial
celebrations was finally realized. Plans for the future of the
series include centennial retail sales campaigns, converting
the books into other text or electronic formats, inviting the
Alberta government to purchase complete sets for every school
and public library in the province, and obtaining approval from
provincial education authorities for the series to be approved
as a supplementary resource for Alberta Social Studies and Language
Arts teachers.
For more information on the series, call 780-486-6740 or by email at info@canmediapublishing.com.
To purchase individual volumes or complete sets phone the toll-free
order desk at
1-866-807-6289
|
|
|
|